Özyeğin University, Çekmeköy Campus Nişantepe District, Orman Street, 34794 Çekmeköy - İSTANBUL
Phone : +90 (216) 564 90 00
Fax : +90 (216) 564 99 99
E-mail: info@ozyegin.edu.tr
Mehmet Berk
Ataman
Mehmet Berk
Ataman
Associate Professor
Doctorate
Tilburg University, 2007
Master's
Istanbul Technical University, 2002
Bachelor's
Istanbul Technical University, 1998
Research Areas
Marketing analytics, Marketing mix modeling, Marketing and consumer dynamics and long-term effects, Building and managing brands