Özyeğin University, Çekmeköy Campus Nişantepe District, Orman Street, 34794 Çekmeköy - İSTANBUL

Phone : +90 (216) 564 90 00

Fax : +90 (216) 564 99 99

E-mail: info@ozyegin.edu.tr

Mehmet Berk
Ataman

Mehmet Berk
Ataman

Associate Professor


Doctorate

Tilburg University, 2007

Master's

Istanbul Technical University, 2002

Bachelor's

Istanbul Technical University, 1998



Research Areas

Marketing analytics, Marketing mix modeling, Marketing and consumer dynamics and long-term effects, Building and managing brands